Enquirer Consulting Group

Sharetown Retailer Map

Eric Owen | Sharetown | October 2026

As of 13 Oct 2026

Sharetown picks up, cleans, stores and resells big and bulky returns for brands and retailers, with trained local reps and a partner platform behind them.

This map lays out the retailers and brands that should know about that work: the groups they sit in, how large each group is where a clean public count exists, and who usually signs off inside each one.

The groups follow the categories Sharetown names on its own site, sleep, furniture and fitness, plus the wider set of sellers who deliver large items to the home.

Where the buyers sit

Counts are firms, not sites, and are banded on purpose. A group with no clean public count says so rather than showing a number. Brands that sell online and have their products made for them are counted as sellers, so they sit outside these counts.

Group	Organizations in the US	Under 20 staff	20 to 99	100 to 499	500 or more
Mattress makers	about 320	about 190	about 79	about 37	about 12
Upholstered household furniture makers, sofas and recliners among them	about 900	about 660	about 140	about 59	about 37
Furniture stores	about 13,000	about 11,000	about 1,000	about 160	about 71
Sporting and athletic goods makers, including fitness equipment makers	about 1,600	about 1,300	about 220	about 59	about 34
Sporting goods stores, including fitness equipment sellers	about 15,000	about 14,000	about 1,000	about 110	about 64
Online-first brands selling other large items delivered to the home	no clean public count

US firm counts by industry code, banded deliberately.

Who usually signs off, by group

Titles vary with size. At a smaller brand the founder or the head of operations often holds most of these seats.

Group	Who usually signs off	Who also weighs in
Sleep brands and mattress makers	VP of operations or head of supply chain, with the CFO	Head of customer experience, the owner of the home trial program, sustainability lead
Furniture makers	VP of operations or director of logistics	Customer service director, finance, the ecommerce lead where they sell direct
Furniture stores	Owner or general manager at independents, VP of supply chain at chains	Delivery and warehouse managers, customer service, finance
Fitness equipment brands	VP of supply chain or head of logistics, with the CFO	Customer experience lead, the head of direct sales, product and warranty teams
Sporting goods stores	VP of supply chain or operations at chains, owner at independents	Store operations, ecommerce, finance
Other online-first bulky brands	Head of operations or the founder	Customer experience and finance

What each group is weighing

Group	What moves the decision
Sleep brands and mattress makers	Long home trials that send product back, the cost of each pickup, and what happens to a returned mattress after it leaves the home
Furniture makers and stores	Freight on large items, damage on the way back, warehouse space for returns, and getting value back from open-box stock
Fitness equipment brands and stores	Heavy items that are costly to ship back, in-home pickup that protects the customer experience, and resale value
Every group	Landfill and emissions goals, a returns process that reflects well on the brand, and one view of every pickup

How the decision usually runs

At an online-first brand the operations or supply chain lead usually owns the returns problem and brings a partner in, and finance approves once the cost per return and the recovered value are clear. The customer experience lead often has a say because the pickup is a moment their customer sees.

At a store group the decision tends to sit with supply chain or the delivery operation, and a pilot in a few markets usually comes before a wider rollout.

Ten people to start with

The people who usually sign at the groups above, one a company. Work emails and phone numbers checked on Oct 13, 2026.

Name	Role	Company	Where	Email	Phone
Amy Augustine	VP of Operations and Supply Chain	Champro	Chicago, IL	aaugustine@champrosports.com	+1 773 399 4246
Dina Ruggiero	VP of Operations	Spacesaver Interiors	Rockville, MD	dinar@spacesaverinteriors.com	+1 856 795 2853
Tyler Pensiero	Director of Supply Chain & Logistics	Tuuci	Miami, FL	tpensiero@tuuci.com	+1 419 217 1913
Tim Shoaf	Global Director of Supply Chain	DPS Skis	Salt Lake City, UT	tim.shoaf@dpsskis.com	+1 415 205 3741
Tim Clauss	Director of Supply Chain	mediatechnologies	Mount Pleasant, MI	tclauss@mediatechnologies.com	+1 616 403 7364
Derya Onaran	Director of Supply Chain	Nugget	Naples, FL	derya@nuggetcomfort.com	+1 201 218 4475
Terrace Daniels	Director of Logistics	LAZZONI	Philadelphia, PA		+1 973 626 1676
Carrie Messer	Director of Logistics	La-Z-Boy Incorporated	Cleveland	cmesser@la-z-boy.com	+1 330 635 1473
Keith Allen Johns	Chief Operating Officer	MicroD from Revalize	Charlotte, NC		+1 704 927 4984
Doug McClurd	Chief Operating Officer	Fairfield	Lenoir, NC	dmcclurd@fairfieldchair.com	+1 828 758 5571

Where to start

Start with brands that run home trials

Sleep and fitness brands that let customers try a product at home carry the returns cost of that promise. The operations lead and the CFO at those brands both feel it, and a zero-cost pickup with resale speaks to each of them.

Use your own case studies as the opener

Your site already carries stories from brands that cut freight costs and returns headaches. Opening with one of those gives the supply chain lead a peer result to react to before any demo.

Bring the experience and sustainability leads in early

In-home pickup by a trained rep and resale or recycling instead of landfill matter to the customer experience and sustainability leads. Getting them into the first conversation adds two voices who can push the decision forward.

Built from public federal registries and the company's own website, counts banded deliberately.

If a walk-through is useful, pick a time at cal.com/ecg.

Prepared by Ben Beattie, ben@enquirerconsulting.com.